THE EGA MASTER CASE STUDY (CHINESE)
ebook

THE EGA MASTER CASE STUDY (CHINESE) (ebook)

Editorial:
UNIVERSIDAD DE DEUSTO
Materia
Empresa y gestión
ISBN:
978-84-15759-30-0
Páginas:
82
Formato:
PDF
Derechos eBook:
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8,00 €
7,60 €
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Since 1990 EGA Master has been engaged in the manufacturing of industrial hand tools and is now a leading brand worldwide. With 200 patents to their name and a 7% investment in R&D&i, EGA Master exports 90% of its products to 150 countries, with 40% going to emerging markets. EGA Master is today an unquestionable success story, but the question is: how has a family business been able to reach the most remote places, meet the highest quality standards and even manufacture for their own competitors, in only two decades?

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